SUSAN E. EVANS STUDIO

Multiple recurring photographic visual elements, used in communicating the “image” of Finland, were identified after analyzing a cross-section of tourism materials. Using these iconic images as inspiration, I created descriptive text images of the Finnish landscape, which were then photographed onto color film. 

 

As a means to evidence the symbiosis between the Finnish people and their environment, small “plots” of land were cordoned off and the exposed rolls of film “planted” into the ground. After two months, in which the film directly interacted with the surrounding soil, vegetation, and weather, the rolls were excavated and displayed in their undeveloped state.